Customer Reviews:
 Another Good Tag Formula 1 March 14, 2010
Bubbles-Desmo (Bay Area, CA)
Hello There,
I didn't purchase this watch through Amazon.com, but I'd like to provide a review on it.
- Box/Packaging. It's what you would expect from TAG and the price you pay. the instruction manual is detailed and comes in most popular languages.
- Band/Clasp. I like the stainless part of the clasp, looks nice and clean. The band is silver and has a luster to it but not completely shiny
- Alarm Function. I'm not sure why, but ou have to reset the reference time for the alarm every time you change the time on the watch. You would think it would do it automatically from the new time you've set? Either way setting up the alarm is pretty simple. However one little tidbit is that it doesn't appear to allow to set say 7:30AM. Just 7:30, so the alarm would function regardless of the 24 hour time period which I find a bit annoying? Unless I'm wrong here and someone can correct me. Another thing is you press the alarm button to turn your alarm on or off. 1 beep = off, 2 beeps = off. For some reason this isn't straight forward for me, i see it as the reverse. Oh well.
- Second Hand. I think it's nice to have a small second hand which would then not distract from the face of the watch. however as small as the second hand dial is (at the 3'oclock position), it doesn't stop exactly on the line which is a small annoyance.
- Overall - good watch, the ratcheting bezel is nice and usable if you need to keep track of something. I also like the new thing with the name "tag heuer" on the side of the watch which is etched really well.
Danny
Smart way to enter the world of sporty swiss watches! February 5, 2010
V. Ravishankhar (Chandler, AZ, USA)
Had been eyeing Tags for a while now - especially the F1 series - sleek, sporty and stylish!
The red/green Tag logo with the red hand on the alarm and the subtle red wordings simply look splendid and imposing on the black dial with the matte finish bezel.
I have to confess that I can't seem to take my eyes off it.
There are other Tags that are more colorful though equally loud and relatively cheap looking (even though you'd pay at least 800 bucks for one). This Tag is subtle, blends well with T's or suits!
A real surprise for me when I opened the box, was the inscription of "Tag Heuer" on the side (opposite to the crown's location).
This could be a Tag Heuer standard style but I've never seen it in Citizens or Seikos before, so it continues to be a special touch that I look forward to, every day!
So, in so many words - BUY IT!
 CUTE September 14, 2009
Gokhan Isik (Antalya, Tur-key)
1 out of 6 found this review helpful
First of all, this watch is cute. Yes, cute. Not so beautiful, but not so ugly too. Well made. It is a swiss watch, it makes it better than others. Good price, good quality. When you look at this watch you easily understand that you have a great thing.
I cannot believe it, but UPS has brought it in one day from New York to Istanbul. It was amazing. I think it is a chance. And UPS Istanbul Office helped me a lot, I really appreciate them.
And i did not satisy about 3 things.
1) My delivery captured by Turkish Custom because of Invoice ( $ 645 makes them suspicous for this delivery ) . If next time, you will send the invoice with e-mail, i think there will not be any problem. Problem = almost $ 400.
2) I also thought that i should send back. But your web site was not responding this ( i am serious for this case ).
I tried it 3 or 4 times.
3) Where is my WARRANTY CARD ??? Because it was not in the BOX. If you can learn it, please send me an e-mail.
Maybe, i am facing with this BADLY truth ( extra payment, warranty card problem ), BUT, i have extremely cute watch, it is like , maybe your girl friend is not Adriana Lima, but you are spending some time with Taylor Swift ( i am ignoring The 2009 MTV Video Music Awards Ceremony with KW, i think 50 Cent was right about him ) )
Beautiful watch. Sporty with excellent built and quality. May 11, 2009
James Chia (Singapore)
1 out of 1 found this review helpful
This is a very beautiful watch. The red hands of the "alarm clock" on the left side of the watch contrasts beautifully with the black background. Synthetic sapphire glass has very little reflection. Bezel turns very well, not too tight.
The matt surface band makes it less likely to sustain scratches.
Highly recommended!
Tag F1 April 25, 2009
LK363 (Louisville, KY)
1 out of 1 found this review helpful
Really like the watch. Alarm function is a little awkward to use but I will still use it more than I would have used the stopwhatch function so I chose this version.
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